I know this is an ad for an adoptable cat, but it is so well written I wanted to share it. I spend a fair amount of time dreaming about getting another dog, and perusing rescue postings. Usually, they are written to fit a certain template and tell you just about nothing about the dog. This one, by contrast, really gets your attention.
I think better ads are more successful than boring ones, don’t you? I have to think the adoption rate would go up if rescues and shelters put a bit more thought into their adoption ads. Continue reading How Adoptable Animals Should Be Advertised
Gadzoo.com, the leading pets classifieds and content provider for nearly 100 newspaper websites, announces its Marley & Me – Cutest Pets Photo Contest, running online now through April 20, 2009. Just in time for the hit movie Marley & Me’s DVD/Blu-ray release, pet lovers are invited to win great prizes by uploading photos of their pet looking as cute as Marley. Users can also rate pet photos on a scale of 1 to 5 “paws” to determine the winning photos.
Continue reading Cute Dog Photo Contest
Wow! What a great movie! I laughed, I cried….but it was not at all what I expected. When you watch the commercials for “Marley and Me”, you get a sense that the movie will be a physical comedy about the antics of a misbehaving dog. Although there is some of that, the movie is really about John Grogan’s life, with Marley providing comic relief.
Continue reading Mad About Marley